Meet our founder - Amanda Davies.
Amanda is an award-winning business mentor, registered psychologist, and respected authority in the area of personal transformation.
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Professional Bio
Amanda Davies is a multi-award-winning business leader, a Registered Psychologist with the Australian Health Practitioner Regulation Agency (AHPRA) for over 20 years, and a Certified Somatic Focalizing Practitioner through the Focalizing Institute.
As a Fellow of the Association for Coaching (AC), Amanda has made significant contributions to the industry. She recently founded the Psychodynamic Coach Academy and pioneered the Psychodynamic Coaching methodology, reflecting her passion for integrating accessible coaching practises with depth-based Psychodynamics to achieve profound and lasting transformation for her students and clients alike.
Prior to launching her first business, Amanda worked with some of the largest and most recognised brands in the world on business change, strategy, marketing and communications. Amanda led large teams of 70+ people and supported companies through award-winning transformational and strategic change programs.
In 2015, she transitioned from her successful corporate career to pursue her passion for empowering others. With over two decades of diverse experience, she passionately believes that, regardless of your circumstances or the obstacles you face, you can achieve your full potential in this lifetime.
Amanda and her work has been featured in The Times, The Guardian, Yahoo Finance, The Telegraph, and Huffington Post. She was shortlisted as a finalist in the UK's Lloyd Bank National Business Awards (2017) and named as the UK's leading Business Mentor (2019).
Her depth of expertise and dedication to her craft sets her apart as a transformative force in the field of coaching psychology and personal development.
“Amanda is a heart-based stand out in her field”.
Nellie Barnett
My Story
Growing up in a working-class family on the outskirts of Sydney, Australia, I always had a vision for my life that felt just out of reach. I dreamed of living abroad, writing books, traveling, and making a difference somehow. Yet, I never believed those dreams were possible for someone like me.
Like many creative kids, I tucked those aspirations away into my ‘Basket of Silly Dreams’ and opted for a more conventional path. I pursued the 'right' steps: university, graduating with honors, and enrolling in an MBA program. By the age of 26, I had relocated to London, where I rapidly ascended the corporate ladder, leading a team of over 70 by the time I was 30. I was in the throes of hyper-achievement, pouring myself into my work, often answering emails at all hours and defining my self-worth by my professional success.
However, beneath the surface, my health and relationships began to deteriorate. The pressures of constant striving took their toll, and I found myself grappling with the effects of complex PTSD, a legacy of past traumas that I had buried beneath my drive for achievement. A voice within urged me to reconnect with the person who understood her true purpose and to confront the unresolved pain that held me back.
This desire to serve others and create in a way that resonated with my core values became my guiding light. I recognised that while I was grateful for my career, I longed to build a legacy that truly reflected who I am and aligned with my soul's mission.
Fast forward to today, and I’m leading an award-winning company, helping incredible individuals worldwide uncover their calling and create impactful businesses. My vast professional experience and personal journey through hyper-achievement and healing has shaped my approach, allowing me to support others in navigating their own paths.
I believe the life you envision and the dreams you’ve set aside are within your reach. It will take courage to break free from the patterns that no longer serve you and to embrace what truly matters.
Are you ready to take that leap?
If so, let’s connect. Book a call with my team, and let’s explore how we can support you.
Warmly,
Amanda
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